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Project

We are more than proud to join forces with the biggest sports brand in the world on this project. Since the start almost two years ago we have worked hard with nike on the customer experience to be able to present something rare and unique for the very first time in such a collab. With equality as the core value for this Campaign we hope to merge important values and innovative product design packed in a brand-new way.

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Equality

The entire nike project is created to ensure that equality is applied to the floorball world. We have worked extremely hard as a brand to be able to follow such values in our business. The result of all the hard work are these golden equality items packed in our most exclusive box ever. When using the equality edition you are an ambassador that will contribute to a more equal world of sports between women and men. A part of the earnings from this campaign will be reinvested from zonefloorball to sign more female athletes to ensure that equality is implemented in our sponsor strategy from 20/21 and forward.

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Campaign movies

The nike commercials that inspired us to go towards their ongoing equality campaign. The zonefloorball x nike commercials will be released soon.

Products

Nike wanted something extra, and so did we. We decided that gold was the way to go for equality. This box is produced in only 500 limited pieces and you are one of the few lucky owners worldwide. Be proud. Such a collaboration might never happen again. Air sl 27 with a nike swoosh could be a rarity for the future so choose your fights carefully. All items are designed in black, white and gold to connect to the ongoing worldwide nike campaign spelled equality.

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Unique id number

All sticks are numbered to ensure that only 500 pieces are produced. This is the first time we number our sticks and we hope this will enhance the customer experience for this stick. All items in this box are Produced in 500 limited pieces, so wear and tear carefully.

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ZONEFLOORBALL x NIKE
SUPREME AIR SL 27 EQUALITY EDT

Ambassadors

Only two players worldwide have been chosen by zonefloorball and nike to portrait the campaign. Both are true leaders and equality ambassadors in this sport. Read about the two players below.

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Tobias does not require any presentation. He is one of the best defenders in the world with a wide range of Experience from the world championships to the ssl. Tobias will participate in the fight for equality in ssl with #77 as a unique number on his air sl 27 together with a customized nike zuper blade.

@tobgustafsson

Sara Steen is a true leader and a perfect match for the nike campaign. With a long-term experience from ssl and the swedish national team she is one of the best players on the planet. Sara will encourage the equality values in her various team roles and use the limited number #27 on her air sl 27 with customized nike supreme blade attached.

@SARASTEEN

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Content

What better way of exploring the nike edition than watching all items presented in a new spectacular way? Below you find the first marketing content of the campaign for a full-scale view of all the golden articles included in this customized box.


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Retail partners

THE NIKE EDITION CAN BE PURCHASED AT OUR OWN WEBSITE, AT STADIUM OR AT INTERSPORT. WE HAVE CHOSEN 10 STORES IN SWEDEN AND FINLAND FOR THE CAMPAIGN AND THEY CAN BE FOUND BELOW. ALL STORES WILL RECEIVE LIMITED NUMBER OF BOXES SO FIND YOUR STORE OR ORDER ONLINE TO HAVE THE NIKE EDITION BEFORE ANYONE ELSE

Swedish retailers

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INTERSPORT
HÖGSBO


Lona Knapes gata 1
421 32 Västra Frölunda


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STADIUM
BOLÄNDERNA


Rapsgatan 5D
753 23 Uppsala


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INTERSPORT
DROTTNINGGATAN


Drottninggatan 39
111 51 Stockholm


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STADIUM
TÄBY


Täby Centrum Östantorget
183 34 Täby


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INTERSPORT
MORABERG


Klastorpsvägen 14
152 42 Södertälje


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STADIUM
VÄXJÖ
SAMARKAND


Hejaregatan 32
352 46 Växjö


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INTERSPORT
A6


Batterigatan
553 05 Jönköping


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STADIUM
KARLSTAD
BERGVIK

 

Frykmans väg 1C
653 46 Karlstad


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INTERSPORT
UMEÅ


Björnvägen 1
906 40 Umeå


Finland retailers

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STADIUM
PORVOO


Taidetehtaankatu 4
06100 Porvoo, Finland


Special made delivery

A UNIQUE PROJECT NEEDS A UNIQUE WAY OF DELIVERY. KEEP AN EYE ON OUR CUSTOMIZED CAMPAIGN TRAILER HITTING SWEDISH ROADS DURING THE CAMPAIGN PERIOD TO DELIVER THE BOXES IN A NEW WAY TO OUR RETAIL PARTNERS.


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